Flexit has simplified the choice for customers
Flexit markets and sells its products to the private market, the building materials market and the professional ventilation market. Innsikteriet had the opportunity to work with Flexit when they developed their new store concept.
Children flock to Nedre Eiker Library
Nedre Eiker Library wanted to safeguard its own decisions by gaining insight into users’ perspectives, thoughts, opinions and needs related to a new children’s department
A to Z – A new idea sees the light of day!
An important goal early on in the project was to increase the insight and overview of what information teachers wanted about students’ digital behavior.
Always WiFi from Telenor
The insights team had the opportunity to work with Telenor in the final phase before the launch of Always WiFi.
Test of concept: Coop launched “Mens Club” on Women’s Day!
Innsikteriet was contacted ahead of the launch to determine how this idea appealed to and captivated the target group of younger girls.
Test of communication: Ford brushes the dust off the iconic Mustang
With the Mustang as an input factor, it was critical for Ford that the launch campaign “Watch Me” worked according to the defined target images. The insights team was given the responsibility of testing the idea for a communication solution for the Norwegian market.
A robbery story from Trondheim
Kulturtanken’s multi-headed needs: In the pilot, DKS wanted to investigate the opportunities and limitations of digital dissemination of art and culture.
Test of communication: A sloth starring in new venture from Coop Prix!
Prior to the launch, Innsikteriet was contacted to test the idea of the Sloth. The advertising agency ANTI created material for testing the idea via digital focus groups. The insight work was to build an understanding of the target group’s experience of the Sloth.